When talking about sustainable jewelry and fashion, we must know other important terms, such as slow fashion.

Beyond a trend or methods , slow fashion is a new way of thinking and making fashion ethical, conscious and respectful of the environment, consumers and employees.

Making a change in our environment begins with small everyday actions, such as choosing local businesses and/or consuming products from brands that promote a conscious lifestyle.

It is important for fashion to understand the importance and significance of this production model in order to achieve and promote a more sustainable future.

Jewelry making process

Origin of the slow fashion movement

The slow fashion revolution emerged as a rejection of fast fashion and ultra fast fashion, proposing a model different from mass production that uses resources without measuring the environmental and social impact it can generate.

Slow fashion emphasizes time, resources, inputs and work, ensuring that practices are more empathetic and sensitive to the environment.

This movement encourages active participation by brands seeking change towards a more sustainable future, as well as by consumers from different sectors.

What characterizes a slow fashion brand?

It should be noted that slow fashion is based on the principle of doing, thinking and consuming in a conscious way.

Always taking into account and seeking to take care of the production processes, ensuring the quality of each of its products so that they have a longer and more sustainable useful life.

On the other hand, all brands that are based on slow fashion must comply with certain points. These are:

• Your products must be of quality and have a long durability.
• Their production times are slower, as is stock replenishment.
• Must guarantee workers fair pay
• They ensure that their brands generate the least amount of waste.
• Their products are timeless so that their consumers can use them regardless of the time of year.

How do we at Laurella work with Slow Fashion?

Now that we know the basis of slow fashion, it is easier to recognize the brands that focus on this methodology, as is the case of Laurella, where we focus on sustainable and artisanal jewelry.

That's why we're going to explain below how we applied this movement to our brand, as well as some important tips that you should consider if you're looking to change your habits as a consumer.

Support local businesses

The jewelry market is very broad, so when buying a piece of jewelry it is important to look at the different options we have and choose those that are in line with sustainable foundations.

Preferring and ensuring the survival of local markets is one of the ways to be more sustainable. So if your goal is to support slow fashion brands and be more eco-friendly, the best alternative to start with is choosing local brands as your first option.

It is common for sustainable brands to work through a circular economy, so preferring them will be key to boosting the local economy.

At Laurella we are proud to show you jewelry with 100% Peruvian designs and production, which transmit all the artisan tradition of our country.

Don't fall for fast-changing trends

It is no secret that many fashions are fleeting and change with each season, which is why our second piece of advice for you is to prioritize jewelry brands that produce top-quality pieces.

Remember that the main objective is to feel comfortable wearing what you like and need, without having to depend on trends.

At Laurella you will find jewelry for every occasion in stock, but if you are one of those who likes more versatile accessories, we can also design them for you on request.

Slow fashion is prioritizing quality over quantity

When making purchases, it is always better to buy good quality jewelry that will last a lifetime, rather than costume jewelry accessories that last a short time and must be constantly replaced.

Give a second life to the jewelry you don't use

Do you have jewelry that no longer suits your style or that you don't like as much? Fixing it and changing its design can be an option to start wearing it with pride.

If you would like to give a second chance to one of the pieces from your jeweler, do not hesitate to write to us so we can turn it into the jewel of your dreams.

Choose sustainable jewelry

Sustainable jewelry brands are committed to and defend the preservation of resources and the environment, as well as social well-being.

At Laurella we ensure that our production process meets the criteria of sustainable jewelry.

Lapis lazuli pendant for the Laurella necklace

Know the brands you buy from

Just as it is important to see the quality of the jewel, it is essential that you investigate and learn about the origin of the materials and how that jewel has been made, in order to be certain of the origin of what you use.

At Laurella we not only offer you a wide variety of jewellery, but we also guarantee that the materials used in each one of them come from ethical sources, a process that we manage from start to finish.

Change your purchasing habits step by step

To have a more sustainable world, we must make changes in our purchasing habits, starting with the time we purchase products and their care.

The management of the production of each piece of jewelry allows us to focus on each detail, ensuring quality jewelry that lasts a lifetime.

Now that you know about slow fashion and how to change your purchasing decisions step by step, you can start enjoying jewelry without feeling remorse.

If you would like to know more about our work, you can find out more about us in our About Us section.

*Get all Laurella jewelry on the website or directly at our module in Larcomar .